Innovative Promotional Tools You Probably Haven't Considered

Blogging has become one of the most popular ways for people to share ideas, engage in dialogue, and interact with others who share a common interest. They usually are short essays published online according to a regular schedule, such as daily or weekly, revolving around a particular subject, such as food, sports, raising children or any other topic.

Currently, there are an estimated 450 million blogs being published on the internet. Blogs are free to create on blog hosting sites such as WordPress and Blogger, most of which also provide easy-to-use free tools and pre-made "themes" to make your blog look professional.

Blogs can include photos, videos, audio recordings, slideshows and many other forms of rich text. Bloggers sometimes make their blogs more interactive and entertaining by including polls and contests, and by encouraging their readers to leave comments and interact with them online.

Free and Effective Way to Connect with Passion Markets

Creating your own blog can be an effective way to promote your webpage because it's an easy way to attract people who already are interested in your topic niche. By providing them with valuable information and rich content in your blog, you can build a relationship with your readers, ultimately directing them back to your website.
Plus, blogging is fun and interesting and you can quickly become immersed in a community of people who are friendly and knowledgeable about your niche subject

Growing Power of Audio

Podcasting is a form of digital media consisting of a series of audio or video files usually all devoted to a certain topic. They can be created for free using the audio and video tools that are included with most newer computers, laptops, tablets and even smartphones and can be distributed for free on iTunes, YouTube and other free distribution networks.

You can also send your podcast to a list of subscribers or post links to your podcasts on your web page or blog.

Like blogs, podcasts are an effective way to target people who share your passion for your niche subject, and can therefore be a great way to promote your website. Although some podcasts feature elaborate production - including professional-quality editing, musical scores and other production values - most are simply people talking into a microphone or video camera about a topic that interests them.

Unlike blogs, podcasts give you the opportunity to speak directly to your listeners or viewers. This can make it easier to engage them emotionally and show your personality, which can be an effective way of branding your website. Podcasts usually are played back later by users on iPods or portable viewing devices.

Video Blogging

During the early years of the internet, audio podcasts were the podcasting method of choice, but now with the near universality of video playback capabilities, video podcasts are becoming more popular.

Join Online Communities

Join the Party

Creating a reputation for your online business is no different than building a brand for a brick and mortar business. As the business owner, you need to get out into your community and meet people. Look for organizations that are relevant to your business' niche and become involved in their online communities.

Introduce yourself to as many people as necessary and be prepared to "sell" your website to them in a few short sentences. One of the best ways to make friends online - or in the real world, for that matter - is to offer to help the other person, instead of asking for something all the time.

If you offer to write a testimonial for their website, for example, or to provide a free sample of some of your products, they probably will be open to the idea of helping you in return.

Be Nice, Get Paid

It's also important to always be friendly and helpful to everybody that you encounter online because you never know who is going to be a potential customer. In most cases, the only point of contact people will have with you will be your online persona, so make sure you are consistently outgoing and always offer to assist people in whatever way you can.

Once you join online communities, find out what you need to do to get into positions of leadership. Not only will this help build your reputation and add to your resume, but it will put you in a position to make policy decisions that can be beneficial to your website and business in the future.

Blog: [http://www.evergreendollar.org]

Article Source: http://EzineArticles.com/9813891

Poverty is Not An Accident | An Illuminating Interview With Robert Kiyosaki

3 Tips for Social Media Storytelling

How to Build Better Engagement for Your Business

Stories predate television, the internet and social media, but they're a big part of the modern marketing landscape. Social media is-or should be-a big part of your marketing strategy, no matter what line of business you're in.

Social media storytelling can increase reach and brand awareness and help you gain new followers. However, there is a great deal of noise out there.

If you don't attract attention, your message is going to be lost in a sea of other competing messages.

When we're attempting to connect and engage with our followers, customers and potential customers, it's essential to remember that we're not talking at people or simply posting products or services.

Think of this as a chance to narrate your brand, to start a conversation about who you are and what you offer.

Here's 3 tips to help bring storytelling into your social media marketing strategy:

Tip #1: Be Human

People are going to connect with people first, not brands. Share what's happening in your world with your followers, what you're learning and what's exciting you. Reinforce your brand's message, your mission and what you stand for.

Audiences are savvy, and they can tell when a brand isn't being authentic in their posts. Recently, we've been engaging our eVision audience with questions, and based on the response we're getting, it's a fun and genuine way to learn more about our followers while promoting our business.

That said, only share things that you want the whole world to know! Once you put something out there, it's out there for everyone to see-and snapshot and share-so make sure it's well-thought out and appropriate.

Tip #2: Create Value

Your creative has to have intent, which isn't necessarily to make leads or sales. Think of ways to inform, entertain or surprise your audience.

Provide people with unique and interesting content, like blog posts, articles, infographics, videos or eBooks on platforms such as Facebook, LinkedIn, Twitter and Instagram.

Offering resources is one of the top ways to attract attention and followers. Inviting your community to be part of your brand is an ideal way to get them engaged with your resources.

For example, if you're an accountant trying to increase your online presence and engagement, you could ask your followers to share their top reasons for hiring someone else to do their taxes.

Ask them to hashtag their responses with #taxhelp or #relaxingnottaxing or something else clever and short.

If you don't have many fans, you'll need to gain more followers by sharing relevant content from your industry, interacting with people and finding relevant users to follow.

Here's an example of a brand who did this well: Lululemon with their #justmymat campaign. It began with a woman doing yoga in different settings in an Instagram brand video. As a result, thousands of followers uploaded photos and videos of themselves practicing yoga all over the world while using the campaign hashtag.

Tip #3: Show, Don't Tell

Telling your brand story doesn't have to mean typing out a whole bunch of copy. Images and videos can be a great way to capture the essence of your branding. Some platforms centre around images (Pinterest and Instagram, for example).

Even the ones that don't have made changes to make social media storytelling easier, with more opportunities for photos, videos and albums.

If you're not sure where to get images, do some research on design apps and sites that let you use your own images or templates and backgrounds to create engaging posts for the various social platforms.

There are so many ways you can tell a story that will best reflect your brand, business and you! You don't need to tackle the world of Facebook, Instagram, LinkedIn and Twitter on your own.

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.

If you are new to Social Media and online marketing or find it overwhelming and confusing, my monthly group coaching program, AMPLIFY! Business Academy http://amplifybusinessacademy.com/ is a perfect way for you to incrementally learn the best strategies and tactics to help you grow your business online.

Article Source: http://EzineArticles.com/10092441

7 Headline Tips That Improve Lead Generation

Writing headlines should be a straightforward process. You want the audience to know what the benefits are of clicking through and reading what's behind the headline.

The headline should entice, inspire, and encourage your audience to do more.

1. Know Your Target Audience

Understanding the audience you want to attract with your headline is imperative in getting the headline worded correctly. The more you can narrow down the person in your mind, the easier it will be to create an effective headline. Learn your audience, know what words they like to use, and how to frame the problem and the solution in a way that piques their curiosity.

2. Write the Content First

Often, if you write the content first (whether it's a sales page, a landing page, an article, or a blog post), it's easier to come up with a headline that covers all the bases. Some people say that you should write the sales page before you even create the product, so it makes sense that you should write the content before you finish the headline.

3. Start with Benefits

Your audience wants to know what's in it for them. Your headline should tell them. Look at the headline of this article. A benefit is that these tips will improve lead generation. It gave you a reason to read the tips. That's why you're reading it now. It's not a trick; it's just the facts.

4. Include Problems

If your audience has a problem (for example, they want to generate more leads, sell more products, lose weight, or whatever that is), say it in the headline. The words in the headline will help them find the information and give them an idea of what's inside the content.

5. Don't Be Tricky

Avoid trying to be tricky just to get clicks. Of course, there are times when a funny headline can do wonders to get clicks, likes, shares, and so forth, but you should be very careful because they don't usually work.

6. Read Your Headlines Out Loud

Once you've created a headline, go ahead and write three or four for the same content. Then read them out loud. Do they sound natural? Which one seems the most interesting and the most relevant to your audience? If you like them all, remember you can use them in other platforms to announce the information.

7. Test and Revise

Anytime you create a new headline, it's imperative that you test it. You can test two or more headlines against each other to find out which works best, using A/B testing software via Google or another platform. This will help tremendously.

Remember the reason you want to create an amazing headline. Know what the entire point is. Is it to make a sale? Is it to get them to click through and read a blog post? Do you want them to download your lead magnet? Knowing what you want the action to be and where you are directing them to, helps create the best headlines.

When you write and manage your content correctly, it will make your life easier and your business grow. To discover how the most successful online entrepreneurs plan, create and deliver great content, download my free checklist, The 5 Step Content Strategy, at https://jonallo.com/contentplan

Article Source: http://EzineArticles.com/10110570

The Power of Social Media Marketing in 2019 | Gary Vaynerchuk - Imagine Keynote, Las Vegas -#entrepreneur #AskGaryVee

Absolutely loved this keynote that I gave in Las Vegas.. One of the most tactical talks I had in terms of organic and paid content strategy, why I'm producing 30-50 pieces of content a day, what the next trends will look like in the market, how audio/voice industry is going to dominate and understanding value of organic LinkedIn content. If you're B2B or B2C this keynote is definitely for you to watch. Hope you enjoy ;)

Top Ways to Increase Website Visitors to Your Blog

When you launch a blog, it is like a single house built in an island. You have to tell others about your blog for them to know it exists and you have to be strategic about it too. There are many ways to increase website visitors to your blog but some are better than others. If you desire long-term website traffic without breaking the bank, you should start implementing the methods discussed below sooner than later.

Publish Unique Content Regularly

Regular content publishing on your blog or as guest posts can benefit you tremendously in so many ways. Firstly, it establishes you as an authority in your field. Secondly, you are constantly in front of your potential customers and readers. Remember, statistically speaking, it takes up to 7 times for you to expose a product or service (i.e. your blog this time) to your avid readers before they will take the desired action expected from them.

But writing articles and blog posts regularly involves a lot of hard work and variables such as the time to research ideas and do the actual writing. Also, content marketing is another element in this process of actively promoting your blog in your industry. You don't just publish your articles and relax; thinking all has been done and well. You need sound content strategy to deliver the goods.

If you're a blog owner with passion or flair for writing, that's okay. Researching blog post ideas and writing content will not pose any problem. But if you hate writing, you can partner and hire freelance content writer to do it for you. Depending on your niche market and competition for your target keywords, you have to create a tight content schedule and follow it faithfully in order to stand out from the crowd.

You don't just write and publish content on your blog for the sake of it. No! You have to provide solutions to the problems which your target audience is grappling with in your blog post. You may not answer all the questions for your readers if you have a product or service you are selling to complement the blog post which you have published. Yes, you may not deliver all the information your readers are searching for but it has to be sufficient enough to prove that you're the go-to expert in your field.

For you to be able to target relevant content that your readers are looking for, you have to follow trends in your industry, hang out with them in online communities where they congregate and listen to their concerns, and so on. There are tools you can deploy to make the job easy for you. It includes Google Trends, keyword research tools, niche market forums or email marketing software.

Email Marketing

Blog marketing is a never-ending task if you want to continually experience online business success. The biggest challenge you will face as an online entrepreneur is that you can only do so much in a day. So, if website visitors come to your blog and there is no way for you to get their information and use it to engage them in the future, you may have lost potential customers forever.

However, with email marketing software, you have a chance to get your readers' email addresses that are willing to listen to you again in exchange for a free gift from you. Basically, the free gift should provide solution to one or more problems which your target market is looking for answers. It could be a free eBook, video, podcast, just to name a few.

For you to seamlessly set up an autoresponder, you need to invest in the following items:

-Register a domain name
-Buy web hosting
-Subscribe to reliable email service provider (ESP)

Investing in the above items should be less than $30 in monthly out-of-pocket expenses. This will help you to build a website, install WordPress blog and publish articles on your blog. From there you can continue to increase your website visitors and communicate with your email subscribers at will.

You can promote your blog posts, product or service, affiliate products or even take surveys from your email list of subscribers as long as you keep them engaged. Personally, I have been email list for over five years now and still counting. I have invested in e-books and videos from these product owners. it is as simple as that!

Share Your Content on Social Media Regularly

The smartest way now to get the word out about your blog or what you are doing is through social media. I am talking about Facebook.com, Twitter.com, LinkedIn.com, etc. Through these social networks you can tell your connections (and their connections) about the latest things happening in your online business.

I know what you are thinking; you can't be everywhere in your internet business. This is why you have to continually analyze the numbers to see if your business is profitable. A lot of website owners and bloggers outsource these tasks so that they can focus on key result areas in their businesses. If you conscientiously follow the above top ways to increase website visitors to your blog, I can assure you positive ROI (return on investment) in a matter of months.

Do you own a website or blog? You need regular, unique and top quality content to get results which you desire. Visit my freelance content writer website to start getting regular articles, blog posts, guest posts, etc, for your online business content strategy. As your partner, you will get top quality and unique content within your budget. And best of all, you may qualify for my free articles give away to publish on your website.

Article Source: http://EzineArticles.com/10039259

How to Build a Better Social Media Presence

Key Strategies for Small Businesses to be More Social with Social Media

We've mentioned the importance of interacting with your followers in previous blog posts. We'll say it again: there has to be more to your social media strategy than simply posting content.

Unfortunately, many brands don't realize they can't just promote their products on social media and expect to attract their target audience.

You can have thousands of followers, but if you have nothing entertaining or engaging, social media isn't going to be a valuable marketing tool at all.

You need to include sharing non-promotional content and interacting with your followers on your to-do list each and every week.

How Much Self-Promotion is Too Much?

I like to use the 20/80 rule, a widely-accepted ratio for sales posts vs. other content. For example, if you own a day spa, 20% of your posts could be related to promoting your therapeutic services, products for sale and so on.

The other 80% of your posts should be content that your target audience will find interesting. You could post links to articles, blogs and videos on everything from healthy recipes to self-care tips. Make sure that if you share humorous photos, videos or articles that they're appropriate for your audience and your industry.

All of your content can be valuable and increase your social media presence if you speak authentically to your followers.

You're not just entertaining them - you're increasing the odds that they'll like or comment on your post and share it with their followers.

Get to Know Your Followers

Part of a good strategy includes setting time aside each week (or hiring a marketing company to do this for you) to go into your Facebook, Twitter, Instagram and LinkedIn accounts and:

• Accept relevant follower requests

• Look for people in your target audience to follow/Like

• Like, retweet and share others' content you enjoyed

• Comment back to followers who leave you comments

Building trust with your followers makes them more likely to purchase your products or services and to be loyal to your brand.

If you do build a set of active and loyal followers who engage with you, be sure you follow them back and interact with them on a regular basis to keep them happy.

Access is Everything

If you're constantly switching between your work and personal devices, it can be easy to accidentally tweet something you don't want to share on your business page or vice versa. Double check which account you're posting from before you hit that button.

Larger companies may have several pros accessing social media accounts. Even small- and medium-sized companies might outsource their social media strategy and promotion to a marketing company (like ours).

To keep your social media presence positive, make sure you take away access from people who are no longer with the company, and if you do outsource your social media marketing, ensure the company you've hired does the same.

If you don't, you could end up with a situation like HMV did in 2013 when a disgruntled ex-employee still had access to their Twitter account.

Yikes. Knowing who's posting is just as important as what you're posting.

There's so much noise on social media, so you need to work hard to get noticed and stay noticed! By creating the right strategy for your target audience and aiming for relationships, not followers, you'll be well on your way to building a better social media presence.

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.

If you are new to Social Media and online marketing or find it overwhelming and confusing, my monthly group coaching program, AMPLIFY! Business Academy http://amplifybusinessacademy.com/ is a perfect way for you to incrementally learn the best strategies and tactics to help you grow your business online.

Article Source: http://EzineArticles.com/10046459

The Email List - Saves You Time And Effort

Many people miss this boat every year. Some are promising themselves that they will start to build one, but they are not ready because "it's not the moment".

Waiting for the perfect moment to start, won't do any good for anyone. You just postpone it, every time you think about the start.

• I don't have enough money
• I don't have enough time
• I don't have an Internet connection
• I don't have the proper hardware
• I'm camera shy
• I don't have technical skills
• I'm afraid to do mistakes

All those are called: internal/mental roadblocks

Focusing on yourself and what you can't do, rather than just do it. Try it. It's free.

Educate yourself on how to build an email list. Here are some ideas that you can use to research more thorough for yourself:

The Components Of an Email Marketing Funnel

1. The Landing Page

This particular web page, helps you to stir the curiosity of your potential future subscribers.

It is formed from a big headline, a sub-headline, and an email opt-in form. This page persuades the user to exchange his/her email address for a freebie (eBook, video, etc)

You can code it yourself, or you can pay somebody else to do it for you.

2. The E-mail Software

This particular application, enables you to manage, add, delete or move your subscribers the way you want to. It also contains vital information about your subscribers, like name and email.

There are plenty out there, but the best are Aweber, Get Response, and Mail Chimp.

3. The Auto-Responder

This e-mail software integrated function, allows you to send emails to your subscribers (potential clients). Use this tool to send well-crafted emails and this way, sell products that your subscribers may resonate with.

Final thoughts

Of course that, in order to manage such a business, you must develop some skills towards it.

But the financial rewards worth every penny invested. Yet, with the technology nowadays, you can buy a full turnkey business and marketing done for you.

All you have to do is to promote the landing pages with the attractive offers, to the potential future subscribers.

Those people will find this business model, the most powerful system on the Internet.

It saves you time, effort and if applied correctly, it can generate streams of passive income that a job won't provide for you.

It can be used in any niche: golf, dog training, cooking, relationships, Internet Marketing, health, and fitness, etc.

Follow my blog for more information.

To your success,

Cheers

Internet Marketer and Blogger at http://vladsandu.com. I do my best to guide people how to build their email lists (their best online asset) so they can open as many passive income streams as possible and quit their jobs.

Article Source: http://EzineArticles.com/9952591

Got Writer's Block For Your Website Content?

At some point, the day will arrive (or it may have already arrived) when you sit down to write content for your website and you're stuck for ideas.

You gaze at a blank screen and don't know what content to write. And you know the more quality content you create and propagate all over the internet, the better chance you have at turning your website efforts into a successful online business.

But don't worry. Here are some great ideas to get past your writer's block and create content your target audience will love.

Take a look at Your Competition

What have they published recently? Is their information or facts incomplete? Or do you have a whole new take on the subject based on your very own experience? There's no need to mention their website if you don't want to, but don't hold back if the issues are important ones for your niche audience.

Content Curation

Content curation is information already on the internet that you re-publish with some suitable comments that puts the information into context. It's like you providing your audience with "the best of the web" with you as editor choosing the most informative content relevant to your niche.

Check BuzzSumo

BuzzSumo.com lists the most up-to-date trending stories throughout the top social media sites in terms of how many shares it got, links, and so on. Either curate the top content or produce your own on a similar topic.

Interview an Expert

Experts will always deliver a unique point of view which can activate your own ideas. Put together your questions in advance of time and be sure you have approval to upload the interview on your website.

Ask Your Audience

If you're unsure what to write about, ask your audience for questions and suggestions. This provides you questions that are important to your audience and demonstrates to your audience that you really care what they think and feel. It's simple to generate polls on Facebook and surveys on SurveyMonkey.

Publish Reviews

Critiques of products or services that have a legitimate air of authority and truth to them are the ideal situation for inserting an affiliate product link in order to earn n commission. You should only publish reviews of products you're familiar with, and should be truthful and not too pushy, so they are of real value to your niche audience.

Tell Your Story

How did you get start out? What motivated you? Nowadays, customers like to feel they are dealing with real people, not automated trading programs. Don't be afraid to talk about what motivates you as well. Talk about your real-life experiences and how you learned what to do, and what not to do, in the course of working in your niche or industry.

When you write and manage your content correctly, it will make your life easier and your business grow. To discover how the most successful online entrepreneurs plan, create and deliver great content, download my free checklist, The 5 Step Content Strategy, at https://jonallo.com/contentplan

Article Source: http://EzineArticles.com/9991039

How to Renew Old Clients With Funny Emails

Most emails sent to renew past clients are as dull as stagnant pond water.

"Hi, haven't been in touch for some time since the Grimley project. Hope you are well. I've been having some great successes with recent clients and would love the chance to catch up."

You know, something boring like that. And you wonder why you don't hear back. They went comatose while reading.

There's one wacky little thing you can do differently to catch their attention and get a response. And virtually nobody is doing it because...

a) They don't know it actually works,

b) They don't know how to do it,

c) They are terrified of trying it.

And what pray tell is this "wacky little thing?"

Adding some humor to the email.

If you do, it will accomplish multiple things:

It will make them smile and make them more receptive to your message

It will make you seem more human, more relatable

It will make them trust and like you more

It will increase the chance that they finish reading the email

It will get a better overall response

So, what's not to like?

OK, so what exactly could you write in an email like this?

How about:

"It's been a long time since you've heard from me. I was kidnapped by Pygmies and held captive for several months. What Pygmies were doing in the Bronx, I have no idea."

It's silly, it's unexpected, and it's deranged. Now they're smiling and wondering what mischief you've been up to.

Now, also realize that you must have a pretty close relationship with a client to get away with this. You know them. You've joked around some and laughed together.

Humor will not work with humorless people. But hopefully you're not working with that subspecies of Neanderthal, right?

No, you work with smart, witty people who respond well to humor. So have fun with them.

The formula is simple. Mention that you've been out of touch for some time and then make up some crazy story, the sillier the better.

"I visited France and got stuck at the top of the Eifel Tower for several months. At least the food was amazing."

Let your imagination run free. If you know something about that client, say that they're a Chicago Cubs fan, incorporate that into your email:

"You haven't heard from me for awhile because the Chicago Cubs recruited me to be their bat boy and I've been on the road. I'll actually be in your town next week."

Try writing a few and run them by your spouse before you send 'em out. And then make sure to send the ones they hate the most. "Don't send that, they'll think you're crazy." Perfect!

Look, most people don't have the courage to do this, but I really want to dare you to be hysterical (as in hysterically funny, not uncontrollably emotional).

Try it out on a past client that you have a solid relationship with. I'm willing to bet you'll get a warm response.

And after that opening, you can continue with something like...

"Hey, would love to chat and see what you're up to. When in captivity, they took away my cell phone. But with my new found freedom I have some exciting things I'm working on that I'm sure you'll want to know about."

I dare you!

It will probably be the most memorable email you've ever written. And when you get a positive response - often with some reciprocating humor - you just might see what the heck I'm talking about.

By the way, you can end the email with something like this:

"Awaiting your baffled response."

Cheers, Robert

Action Plan Marketing helps self-employed people attract more clients through action-oriented marketing strategies that get you in front of prospective clients. Get our free report on how you can attract more of your ideal clients at this link: http://actionplan.club/free-stuff.

Article Source: http://EzineArticles.com/10100490

best new FREE network marketing book (MIND. BLOWN.)

If you’re in network marketing, there is a game-changing book that just came out that you need to add to your collection… (and since you can get it for FREE, why not...right?)

Russell Brunson recently launched his newest book called:

"Network Marketing Secrets" 

...and, he’s actually PAYING for your copy of the book...for a very limited time, I’m sure. 

All you’ll cover is shipping.

Here’s where I got my free copy from: http://bit.ly/2X6sJoo

It’s as if Russell took a flashlight, and shined a light on everything I didn’t even realize I was doing wrong in network marketing…

If you’ve ever thought to yourself: 

“I thought I’d be further along in my business by now …”

“Why can’t I get more people to join my team?”

“How do I find the crowd that actually WANTS to hear about my opportunity?”

...then THIS is the book that you need to read. (and then read it again.)

Get your FREE copy of the Network Marketing Secrets Book here:

http://bit.ly/2X6sJoo

Thanks,

Rona Rivera Rahman

P.S. The book is free... and all you pay is the shipping costs.

http://bit.ly/2X6sJoo

10 Rapid-Fire Ways To Market Your Blog

1. Write Relevant Content

You need to know your audience, know their pain points, and understand your niche very well to write content that isn't only relevant but is also interesting to them.

2. Create Consistent Content

Once you start producing content for your blog, it needs to go out on a regular basis. That may seem like a tall order but if you really know your audience, you'll be able to create at least one blog post a week that is of interest to them.

3. Share on Social Media

When you publish a new blog post, always share it immediately to all of your social media accounts. You want to be part of proudly promoting everything you publish. If you won't share it, why should they?

4. Share New Posts to Your Email List

Every time you publish a blog post, write up a blurb, link to the blog post, and add it to your autoresponder if it's evergreen or a broadcast if it's not evergreen. This will bring your viewers back to your website and encourage them to share too.

5. Add Content Upgrades to Build Your Email List

Every blog post you publish is an opportunity to add content upgrades. A content upgrade is content that you link to within a blog post that offers more information. Usually, it'll be downloadable, such as a checklist or cheat sheet that requires an email address to receive.

6. Participate in Your Niche Community

Every niche has a community. You should participate in that community as much as possible so that people are curious about you and want to read your blog posts.

7. Make New Contacts Every Day

It's important to network and build your contacts. Focus on very specific contacts, just not anyone. Getting 100 a day isn't going to help if they're 100 people who aren't interested. Locate the people who will be interested and reach out to them.

8. Pull Their Heart Strings

If you can connect to your viewers on an emotional level, they'll come back for more. Even if you're blogging about business you can show care, love, joy, and even sadness as you connect to your readers on a new level by being open yourself.

9. Create Headlines That Perform Well

Your headlines are important. Don't try to trick readers into clicking and then provide a post about something totally irrelevant to the headline or subject line. Instead, work hard to provide a good, keyword-rich headline that makes your viewers curious enough to click through.

10. Add Stand-Out Visuals

How a post looks is important too. Add visuals that enhance the message and draw attention to the what you're trying to explain in the post. Take some of your own photos and don't always use stock images as they are; crop them differently, add colors, and make it look interesting. Don't forget to name the image by the subject of the post.

Are you are ready to be a better blogger? Discover 21 different one-a-day tasks and activities for getting more traffic, more prospects, more customers and more sales. Download my free checklist, 21 Days To A Better Blog, at https://jonallo.com/better-blog

Article Source: http://EzineArticles.com/10126461

Why Your Blog Is Like Goldilocks And The 3 Bears

I

t makes sense to be concerned about the length of your blog content. You want it long enough so that you share all relevant information. However, you don't want it so long that it bores your reader into clicking away. That brings us to the commonly asked question, "How long should the perfect blog post be?"

In every case, no matter what niche you are in or what you are writing about, the story of Goldilocks and the 3 Bears provides the answer.

You probably are familiar with the children's story in question. One day a little girl, Goldilocks, came across the house of the 3 Bears. She knocks, no one answers, so she lets herself in. From porridge to chair to bed, she keeps experimenting until she finds the experience that is "just right". The Bears come home and frighten her, she runs away, and everyone lives happily ever after.

What Does Goldilocks and the 3 Bears Have To Do with Perfect Blog Post Length?

Your post length should be just right. It should not be one word longer than is necessary. However, it should not be one word shorter than it needs to be either. This means that before you hit the publish button, you should edit, edit, edit... and then edit some more. Take out any and all fluff. Remove some adjectives and almost all adverbs. Every word, sentence and paragraph should be there for a reason

Just Perfect!

Get to the point, while also providing some real value. When you think your blog post is ready to publish, read it out loud. Is it just another of the typical types of posts you read on the web every day? If so, go back and make it memorable. Solve a big problem. Read your competitor's posts. Make yours better, more valuable, in-depth and actionable.

No More Fluff

Once you have done that, see if you can't add more quality, not fluff, and beef your post up to at least 1,500 words. That is the length at which web content shows more engagement and interaction, social sharing and a higher click through rate than shorter content. Remember, don't add content just for the sake of meeting a particular quantity target.

On the other hand, if you can create a high quality, problem-solving, "better than the rest" post that is at least 1,500 words, with no fluff, you are well on your way to having a quality piece of content that will serve you and your audience well, one that is "just right".

Are you are ready to be a better blogger? Discover 21 different one-a-day tasks and activities for getting more traffic, more prospects, more customers and more sales. Download my free checklist, 21 Days To A Better Blog, at  https://jonallo.com/better-blog

Article Source: https://EzineArticles.com/expert/Jon_Allo/1079948

Naming Your Blog - Good Blog Titles

Deciding on a good blog title and selecting a domain must be based on target keyword placement. With both Domain and a Good Blog Title you want to include at least one target keyword, but what is the target keyword?

Well that will depend on your Niche and there is a rather large list of options. But that will depend on you to decide on the niche, preferably something you love doing. Then simply think of the One Word that will best describe your blog. And then you also have to establish the search volume and level of competition for that keyword. Because any blog title must contain keywords with a high search volume and low to medium competition.

Therefore it is of utmost importance you create a free Google account and be able to use the Google Keyword Planner tool. Which is a free tool inside Google Ad-Words but you have to activate the Ad-Words account by funding it. No need to place any adds just yet because you merely need access to the arsenal of tools. Later on your blogging journey you will use many tools only accessible through your Google account. Like the Google Search Console and Google My Business, but that is a topic for another article.

The title must summarize the content which will decrease the bounce rate of your visitors. It immediately tells the visitor exactly what the blog is about. And it is also easy to remember with no exclusion to your domain name. It should not exceed 60 characters and must be as short and precise as possible. This is important for both title and blog post display window in Search Results.

Place that one target keyword with a high search volume as the first word in both blog title and domain name. That way when search engines crawl your blog the target keyword is clear. And they can categorise your blog more targeted.

But it must always be within context. Just cramming a bunch of keywords together is how Not to rank in search engines. The title of your blog is your chance to attract search engine visits or spider crawls. The blog title is mentioned first in the site map to any blog.

Try to avoid stop words like (the, and) but this may seem more challenging than is often anticipated. Although it is more of a rule when it comes to the URL slug of a Blog Post. Just a personal preference and SEO tactic I'm currently testing. So no, it will not influence your blog SEO. Providing stop words are not present in post URL slugs or the Primary Blog Domain.

With a good title also comes the tagline which must be equally short and objective. A tag line is not a site description which is why it is called a "Tag" line. Therefore it is usually no more than three words. Always remember that later with SEO you are going to need space for your Blog Post Title. A search result normally show the following;

Blog Homepage - (Blog Title / Tagline)

Blog Page - (Page Title / Blog Title)

Blog Post - (Post Title / Blog Title)

A good title is your chance to not only attract more visitors. But more importantly having them want to stay on your blog. This is where the quality of your content plays its part because a good blog post must have great content.

When your visitor reads the title they must immediately know this is what they have been looking for. Which is why along with your blog title also comes the First Impression. Base that on your own first impression by seeing your blog through the eyes of your visitor.

Success Means Going From Failure To Failure Without The Loss Of Enthusiasm - https://easyinternetmoneyandjobs.com

Article Source: https://EzineArticles.com/expert/Deon_Christie/2244072

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